What’s more important than great lighting and audio? Authenticity.
Bre Petis creates a lot of very interesting videos, but this one really caught my attention because of the raw emotion over something so geeky. The video is very short at one minute and 16 seconds, but there’s a lot in there. I’d highly recommend watching it a couple times. This kind of energy level and pace is inherently fun to watch, even if you have no interest in robot arms made out of Popsicle sticks.
My guess is they didn’t use professional lighting or even a tripod when they shot this. However, they combine good editing, music, suspense, and emotion, into a short but very successful video.
